A Detailed Analysis of Google’s Recent Algorithm Change

As many of you know, search engine optimization (or SEO) has been a big business focus for me. I’ve built a portfolio of niche websites and also worked in SEO for larger businesses, and have seen a ton of data on what works and what does not.

In the last few years, the world of search engine optimization has become a competitive and lucrative space, with numerous companies jockeying to rank #1 in the results for competitive keywords. This has led to a lot of the so called “black-hat” tactics, which seek to maximize traffic and profits from search without providing high quality content in return.

On the other hand, Google’s business objective is to provide the most relevant content to its users, regardless of how much profit the content creators are making. Creating a high-quality user experience is the only way Google will stay relevant in an increasingly competitive search engine universe.

With that in mind, Google announced major change to their search engine results on Thursday, February 24th. 11-12% of all results have been affected, which is the single biggest change that I’ve seen in years.

Continue reading A Detailed Analysis of Google’s Recent Algorithm Change →

How DonorsChoose Maximizes Donations To Schools In Need

I recently made a donation through DonorsChoose, a wonderful nonprofit that allows public schools to raise money for high school projects.

Here’s how it works: teachers at public schools (usually in underprivileged areas) make requests on the site for projects they want to do but don’t have funds available. Donors can browse the list of requests, and make donations (of any size) to the project(s) of their choice. If a project successfully raises the funds that were requested, DonorsChoose sends the money directly to the school. The projects range from teaching children music to conducting science experiments.

DonorsChoose is obviously a wonderful project, but what’s just as impressive is the effectiveness in maximizing donations. They do this by making each donation an exceptionally rewarding experience for the donor…thus motivating people to keep giving.

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TME Podcast Episode 002: How Chris Ducker Built A Multimillion Dollar Outsourcing Empire

In today’s episode of the TME Podcast, we feature Chris Ducker, who owns and operates the Live2Sell group, an outsourcing company that employees more than 250 employees in the Philippines.

Last year, Chris started the Virtual Business Lifestyle blog to document his journey of becoming a “Virtual CEO” by the end of 2010. Over the year, his blog received a lot of attention, and I’m happy that Chris has successfully achieved his goal.

As a fellow outsourcer, I found Chris to be a great resource and in general, a really cool guy. He also interviewed me when we met last year at Blogworld, and I thought it would be great to have him here as well.

In this episode, you’ll find out:

  • How Chris successfully brings in high end clients for his outsourcing business
  • Chris’ secrets for scaling his operation through great managerial practices.
  • The long-term goals behind the Virtual Business Lifestyle Blog

Listen to the podcast or watch the full video below. You can also download the mp3 audio file here. 

Untitled from Vik Tantry on Vimeo.

Six Amazing Interviews That Will Change Your Life

Happy Valentine's Day!

It sucks to be single today, and if you are, I'd love to help you cheer up with some great interviews (note: you'll enjoy these even if you aren't single).

How To Promote Yourself Through Blogs: Tim Ferriss, author of the Four Hour Work Week, was an unknown just four short years ago. In this interview, he discusses his strategy to get featured on some of the most highly trafficked blogs in the world.

Turning $12 into $100,000: The story of how Sean Percival took $12 and started a "customized european license plates" company. It wasn't meant to be the next Facebook or anything, but it just goes to show that there really is money everywhere.

The "Career Renegade": Jonathan Fields has done everything from being a securities lawyer to yoga instructor, and has also written a best-selling book. I guarantee you'll feel inspired after listening to this interview.

How A 21-year old created a $38.5 million business by returning his J-Crew Clothes: Andrew Warner is the founder of a very successful events company, but he had built an amazing company in a previous life as well. Neil Patel over at Quick Sprout covers the story.

Starting An $800,000 Iphone App Business: This is a pretty amazing story about two friends who built a successful development company in less than a year…largely by outsourcing a huge chunk of their work. Pat over at Smart Passive Income is a great entrepreneur and interviewer, and this is a must-read.

How To Leverage Connections Into Business Opportunities: This is a very good interview done by my good friend Srinivas Rao over at BlogCastFm. Megan talks about how active engagement in a community has led to significant revenue streams in a fairly short time. A must-listen for any aspiring entrepreneur.

If you have other recommended interviews, please share in the comments!

Why Search Engine Optimization Is Like Chasing A Hot Girl

Welcome to the first episode of the brand new podcast for There's Money Everywhere!

This podcast was a suggestion of my good buddy Pat Flynn, who has had tremendous success in using Itunes to generate traffic and build a personal brand. Plus, I enjoy talking, so it's a win-win all around =).

I'll be featuring lots of stuff here – business lessons from current events, special guests, and the occasional personal rant. To kick things off, I've recorded a short video on why search engine optimization is like chasing a hot girl.

Continue reading Why Search Engine Optimization Is Like Chasing A Hot Girl →

Monthly Outsourcing Report: February 2011

Welcome to the first edition of my Monthly Outsourcing Report!

As some of my readers know, I’m pretty big on outsourcing. It’s a great way to get things done at a reasonable cost, while maximizing profits and freeing up more of your time for more important projects.

However, outsourcing is also an area where it’s really easy to make a lot of mistakes. I’ve messed up a lot, but I’ve also learnt a ton along the way…and it’s something I think a lot of people are interested in learning more about.

So from now on, each month I’ll be putting out a detailed report outlining the projects I outsourced, the people I hired, the number of hours they spent, and the total cost of the outsourced projects.

I have several goals with this report:

Continue reading Monthly Outsourcing Report: February 2011 →

Help Me Choose A New Design

Dear TME Readers,

Running this blog has been one of the most fulfilling experiences for me, and its all because of readers like you. And today, I'd like to ask you for a quick favor.

I'm currently redesigning my blog, and would really appreciate your input on which theme you like best. Here are three designs I had made up – please cast your vote by writing me a comment with your thoughts. Also, I'd love to know if there's anything else you'd like to see in the design you like most:

Continue reading Help Me Choose A New Design →

23 Amazing Resources For Entrepreneurs

I made a lot of mistakes when I first started building businesses. The good news is that whether you are launching a new company or bringing your business up to speed, there are tons of great resources to help you get to where you want to be…without screwing up more than you have to.  Here are 23 of my favorites, broken down by category:

YOUR BEGINNING

Everyone makes mistakes at the beginning, but there are some that you can easily avoid. If you set up things right at the start, you are much more likely to reduce errors in the future.

1. Before you begin marketing your product or service, pinpoint your audience. Quantcast is a good tool to determine exactly who your audience is. One of the most critical errors both new and seasoned business owners make is assuming that everyone should and will be interested, because, duh!  “It” is awesome… What you are selling is not nearly as important as making sure that the people who are interested actually know that you are selling it.

Continue reading 23 Amazing Resources For Entrepreneurs →

How To Make A Living By Learning Languages

Today, I bring you an interview with Benny Lewis, Irish Polyglot and language hacker. Benny Lewis is the founder of Fluent In Three Months, speaks 11 languages, and travels around the world while making a full-time living from his computer.

I was lucky enough to meet Benny at BlogWorld and was fascinated by his story. A former electronics engineer, Benny actually didn’t speak any foreign language until he was twenty one years old. He had always struggled with foreign languages in school, and quickly realized that there were far more effective ways to learn.

Once he had mastered several languages, he set out on a mission to teach others how to quickly becoming fluent in a foreign language. This led to the creation of the “Fluent In Three Months” blog, and the Language Hacking Guide which sells enough to provide Benny with a full-time income.

Today, Fluent In Three Months attracts 40,000 visitors each month. Benny also makes a full-time living from the Language Hacking Guide. Here are some of Benny’s techniques for analyzing and catering to the needs of his audience:

Continue reading How To Make A Living By Learning Languages →

Fighting Your “Dip”

Picture this: it’s your first day at your dream job, an entry-level position at a top-notch architecture firm. You’ve been excited about this opportunity for a long time, and throw yourself headfirst into your work. The learning curve is steep, and the fact that you’re developing new skills fuels your enthusiasm. It seems like you’ll be a world-class architect in no time at all.

Fast-forward a few months. The excitement is gone, things seem much tougher. You’re not quite where you want to be, but it’s harder and harder to motivate yourself to put in the effort. No matter how hard you try, you don’t seem to make progress. Your original goal of being a world-class architect seems to be slipping away…

Has this ever happened to you? If so, don’t be alarmed – it happens to all of us. Marketing guru Seth Godin even wrote a book on the concept – “The Dip.”

Continue reading Fighting Your “Dip” →